195 – LDN LAB

195 – LDN LAB

As part of SXSW London 2025 MUTT was appointed by North Star Studio to work alongside curator Alex Poots on LDN LAB. LDN LAB is a revolutionary laboratory that explores the convergence of art, technology, and physical space, featuring some of the most innovative and influential creators of our time. Reality and surreality, humanity and automation, fine art and pop culture, the physical world and the digital realm, the signal and the noise. It reminds us where we’ve come from, shows us where we are now and considers where we might go next… The project brings together works such as Andy Warhol's star films from The Factory. Marin Abramovic and Marina’s AI voice both in conversation with Hans Ulrich Obrist, in conversation about the limitations of AI. Beeple, the digital artist who presented The Tree of Knowledge, a large box in which a digital image of a future/present world dominate by a tree can be altered by the view with a dial, allowing a shift from a slide into a hellscape of information overload into a long view of technological change where the present is a hiccup on a longer view.

Year

2025

Location

London

Type

Culture

Status

Complete

Client

North Star Studio

As part of SXSW London 2025 MUTT was appointed by North Star Studio to work alongside curator Alex Poots on LDN LAB. LDN LAB is a revolutionary laboratory that explores the convergence of art, technology, and physical space, featuring some of the most innovative and influential creators of our time. Reality and surreality, humanity and automation, fine art and pop culture, the physical world and the digital realm, the signal and the noise. It reminds us where we’ve come from, shows us where we are now and considers where we might go next… The project brings together works such as Andy Warhol's star films from The Factory. Marin Abramovic and Marina’s AI voice both in conversation with Hans Ulrich Obrist, in conversation about the limitations of AI. Beeple, the digital artist who presented The Tree of Knowledge, a large box in which a digital image of a future/present world dominate by a tree can be altered by the view with a dial, allowing a shift from a slide into a hellscape of information overload (AKA my Monday morning) into a long view of technological change where the present is a hiccup on a longer view.

Year

2025

Location

London

Type

Culture

Status

Complete

Client

North Star Studio

As part of SXSW London 2025 MUTT was appointed by North Star Studio to work alongside curator Alex Poots on LDN LAB. LDN LAB is a revolutionary laboratory that explores the convergence of art, technology, and physical space, featuring some of the most innovative and influential creators of our time. Reality and surreality, humanity and automation, fine art and pop culture, the physical world and the digital realm, the signal and the noise. It reminds us where we’ve come from, shows us where we are now and considers where we might go next… The project brings together works such as Andy Warhol's star films from The Factory. Marin Abramovic and Marina’s AI voice both in conversation with Hans Ulrich Obrist, in conversation about the limitations of AI. Beeple, the digital artist who presented The Tree of Knowledge, a large box in which a digital image of a future/present world dominate by a tree can be altered by the view with a dial, allowing a shift from a slide into a hellscape of information overload into a long view of technological change where the present is a hiccup on a longer view.

Year

2025

Location

London

Type

Culture

Status

Complete

Client

North Star Studio

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